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Designers Dao Son Tung and Dao Son Lam sought to bring out the values of village craft and traditional art with a fresh perspective. % is symbolic of indie-folk music, a combination of the catchy indie rock melody with the sound of acoustic in traditional folk music. It is vibrant, attractive, modern, but preserves traditional culture. The acoustic part is shown through the ceramics of the ancient village of Bat Trang, combined with rock. The designers cleverly combine elements and by using a premium material, in this case American red oak, elevate the quality of the design.